Our client was a startup that wanted to establish a strong brandidentity in a crowded market. They had a logo and a basic website, but theywere struggling to create a consistent brand image across all of theirmarketing materials.
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Our approach
We started by conducting a branding workshopwith the client to understand their business, target audience, and brandvalues. We then developed a comprehensive branding strategy that included a newlogo, color palette, and typography.To create a consistent brand image, wecreated brand guidelines that outlined how the client's brand should bepresented across all marketing materials. We also redesigned the client'swebsite to align with their new brand identity.As a result of our work, the client had astrong, cohesive brand image that helped them stand out in their market. Theywere very happy with the results and continued to work with us to maintain andevolve their brand over time.